LFC x VISTA MATCH CAMPAIGN
What we did
Art Direction, Project Management, Creative Consultancy
Case Study: A Matchday Masterpiece - Elevating Vista Print's Presence with LFC
Client: LFC x Vista Print
Challenge
After becoming an official sponsor of Liverpool FC (LFC), Vista Print sought to make a striking impact on matchdays. The goal was to connect Vista Print with the passionate LFC fanbase and reinforce their association with the club’s on-pitch excellence.
Solution
Collaborating closely with LFC's social team, we devised a creative masterstroke. Recognizing Vista’s prowess in printed materials, we curated an exclusive partnership with ten renowned artists from the sporting industry. Together, we crafted captivating match visuals that celebrated LFC's matches and showcased Vista Print's brand.
Execution
The project demanded meticulous project management and art direction to ensure seamless execution. In the build-up to the ten most crucial games of the season, our stunning visuals were strategically shared across LFC's extensive social media platforms.
Results
The impact was astounding. The match visuals reached a staggering audience of over 100 million worldwide, spanning across 30 countries. The collaboration between Vista Print and Liverpool FC proved to be a perfect match, solidifying their partnership and leaving an indelible mark on matchdays.
The work highlights how our innovative approach, paired with Vista Print's vision, elevated their brand presence and celebrated the excitement of matchdays with Liverpool FC.
100 MILLION+ VIEWS WORLDWIDE
